Match. Talk. Date. Tinder Utilize In Hong Kong and Southern Korea

Venture group

• An Ha Hyun
• Ling Rosemary
• Yu Cheuk Ying

Project manager

Approach to project

• Empirical inquiry

Project theme(s)

• gender/sexuality
• identity
• media/communication

Task work

Analysis subject

Within the previous decade, dating applications are becoming ever more popular. Tinder has significantly more than 50 million users all over the globe, and whenever individuals are speaing frankly about dating apps, Tinder could be the very first software that arises within our minds. As a result of the increasing appeal of it in parts of asia, you want to check to the usage and effects that Tinder brings to users both in Hong Kong and Southern Korea.

You want to add various sociological and social principles to give an explanation for sensation and conditions that we now have seen throughout our task. Additionally, you want to comprehend the users’ motives for making use of Tinder also to differentiate and investigate the top features of self-presentation among users.

For the task, we desire to offer insights for folks to comprehend more info on the functions, features, and possible results which will bring from Tinder and relating the different social problems towards the dating platform that is virtual.

• Just how can Tinder users prove in dating apps? Do you know the similarities and differences when considering Hong Kong and Korea?
• Do you know the facets this kind of similarities and distinctions?
• So how exactly does the digital practical environment of Tinder affect its users in regards to self-presentation and impression management?

Technique

Online Questionnaires In purchase to guage the self-presentation of Tinder users in Hong Kong and Korea, a questionnaire that is online carried out to get more extensive information both in nations. Snowball sampling ended up being utilized to gather the information. The questionnaire that is online been delivered to buddies who will be utilizing Tinder and in addition been uploaded to various social media marketing platforms. Numerous option concerns, open-ended questions, and score concerns were utilized to get the responses. The concerns regarding the online questionnaire included fundamental demographics, their motives to utilize Tinder, self-presentations on Tinder and their objectives to your potential mate, etc.

In-depth Interviews aside from on the web questionnaires, we’ve additionally conducted five in-depth and interviews that are semi-structured. The interviews try to do have more in-depth learnings on their experiences on dating apps and their very own presentations of self in the apps. Our concerns primarily concentrate on the after aspects:

• exactly What do you desire to emphasize once you had been creating your profile? Why?
• What’s the many feature that is important allows you to choose to swipe right or left? Why?
• Do you consider you can find any differences between your portrait on Tinder plus in truth?

Ethnographic Studies once we attempted to comprehend the real situation and experience in the Tinder platform, we now have included an ethnographic research inside our research. We had arranged three feminine Tinder reports in both nations and had real-life interactions along with other users regarding the software. With this approach, we now have gained much deeper and insights that are first-hand Tinder’s interactions, individual habits,

Significant findings

Both Hong Kong and Korean Tinder users revealed impression management to formulate their self-presentation inside their most useful, to improve the match possibility. Hong Kong users had been very mindful which they had been attempting to look their utmost, perhaps a lot more than the way they perceived their usual self as. At exactly the same time, they desired to set up a version that is best of these “true-selves”, maybe maybe maybe not another distinctive identification. Korean users, regarding the other hand, put less difference involving the real self while the portrayed, best form of self, believing that as we have all objectives to see the most readily useful potential match, it is not a beautified version or cover-up per se so it is natural to look the best.

The self-presentation features highlighted aided by the desirability that is highest had been look and sociable character for both areas. This choosing correlates into the review that is scholarly into the research. The notion of ‘all-roundness’ contributed as a critical form of self-presentation that grants social acceptance and rewards – the notion also partakes in self-construction of the user for korean users.

The 2 areas had various outcomes on exposing socio-political problems on Tinder. Hong Kong users were way more at simplicity in exposing their social/political views, to get those people who are more ‘trustworthy’ with exactly the same views. Hong Kong users also used key words or emojis to represent their individual likes/stance, such as ‘420’, ‘420 friendly’ (indicating cannabis ownership) or ‘STD free’ or ‘white-card’ (popularly known as enrollment card for those who have disabilities). Korean users had been less available to sharing views that are such Tinder, and minimal to no pages freely claimed their viewpoints. The mentioned before all-roundness seemingly have a visible impact on strong view sharing in this respect. The key words Korean users commonly used had been pertaining to intimate choices or social status, such as ‘ONS’ (One evening stay), ‘FWB’ (Friends With Benefit) or ‘Dae-gi-oep’ (Working in big business such as for instance Samsung or LG – showing proven monetary and intellectual security).

Both Hong Kong and Southern Korea showed tendencies of socially built sex norms and heteronormativity – Gender stereotyping perceptions led to the typical social training in the dating application. In Hong Kong, females were discovered become additional wary of scam and security risks whenever fulfilling an individual in truth. The small existence of non-heterosexual partner seekers in Hong Kong can be because of Grindr app, a comparable functioning application for queer visitors to connect. Korean feminine users revealed less caution in socializing and conference matches. Yet it is hard to declare that Korean users are less normalized in gender-performance – instead, the sex performance metrics have actually changed and strengthened based on the environment that is modern time.

Personal Impact of Tinder for Hong Kong users ended up being greater than for Korean users when it comes to self-validation and esteem, perhaps because of Korean users’ less importance positioned on Tinder as being a matchmaking application. Overall, internet dating app has become less of a taboo both for areas, and it is becoming increasingly popular.

1. Self-presentation and expectation of Tinder users
2. Gender, heteronormativity, and relationships on Tinder
3. Individual impacts on Tinder
4. Moving through the digital globe to truth.

We wish that by creating a magazine like manual can provide interesting insights for both Tinder users and users that are non-Tinder. Visitors can comprehend more about the functions, features, and prospective impacts that Tinder is bringing to your users while the culture in a successful and clear method.